Lightricks

“In addition, you may invite friends to use our Apps. By doing that you will be requested to share the contact details of your friend(s) (such as email address or phone number).”

“There are four tables below: Table A details the Personal Data processed while Users are using our Apps, such as when you sign up, create an account, and use our Apps and editing tools or AI tools, including through our website or Third Party Platforms; Table B details the Personal Data used for AI training, machine learning, or otherwise used for internal development and Service enhancement purposes; Table C details the Personal Data processed when using Popular Pays Marketplace and the features, tools and Services available therein by Creators or Brands, including Campaign Tools, and Personal Data provided through registration to other Business Partner Services, including Personal Data collected with regard to Business Users and their use of such Business Partner Services; and Table D details the Personal Data processed when you interact with our website(s), ads, or other digital assets.”

“In general, unless a different retention period is described above, we retain the Personal Data we collect for as long as it remains necessary for the purposes set forth above, when permissible by law or regulation, or until you request to delete your information, where applicable.”

“For additional information on your rights and how to exercise your rights, please see the Data Subject Request Form (“DSR”) form available here and send it to our DPO: dpo@lightricks.com.”

“TABLE B: AI TRAINING, MACHINE LEARNING, INTERNAL DEVELOPMENT & SERVICE ENHANCEMENT PURPOSE AND LAWFUL BASIS DATA SET OPERATIONS (UNDER THE GDPR) Usage Data; We will use the Usage Data, The Usage Data, inferred Inputs, including the posture, inferred demographic data and demographic data and location and other non- metadata, labels, tags, and metadata, labels, tags, and identifying characteristics of other metadata for statistical, other metadata as well as faces detected in Inputs by analytic purposes and internal Inputs and Outputs used for our AI technology (but not development including to internal development, including Face Data, defined enrich the content, create new Services improvement and above); features and improve the personalization and are Outputs (including AI Tools Services, the features available processed subject to our Outputs); within the Services, and the way legitimate interest to improve we offer them, as well as to our Services and technology. Inferred demographic data and personalize the Service offered metadata such as estimated The AI Training Data will be gender or age group and skin to you, tailor offers to your processed for AI training and tone; interest and offering additional machine learning purposes, Lightricks’ products, apps or Face and Voice Recognition subject to obtaining your services which we believe you Models but only if you have consent. You have the right to will enjoy, based on your use. consented to processing withdraw your consent at any these data types; and Subject to your consent, we will time, as set forth under Face and Voice Models but only if use the data sets listed under Section 8 Your Rights, below, you have consented to this Table B for AI training and or through the App’s Privacy processing these data types. machine learning purposes (“AI Settings. Training Data”). AI Training Note that, all capitalized terms AI Training Data will be”

“Additionally, any consent provided may be easily withdrawn (for example, for Face and Voice Recognition Models and consent to AI Training Data through the App Privacy Settings), and you may opt-out from certain features and tracking.”

“Right to portability You have the right to obtain the Personal Data in a portable, and to the extent technically feasible, readily usable format that allows you to transmit the data to another entity without hindrance.”

“For any questions, inquiries or concerns related to this Privacy Policy or the processing of your Personal Data, you may contact us as follows: Data Protection Officer - Contact Information: By Email: dpo@lightricks.com By Mail: Lightricks Ltd. Yesha'yahu Leibowitz 30, Jerusalem, Israel Attn: Data Protection Officer”